おもちゃ [oh-moh-cha] means "toy" and is usually spelled in Hiragana but the kanji for おもちゃ [omocha] is 玩具 and can be read as おもちゃ [oh-moh-cha] or がんぐ [gahn-goo]. Teddy bears and plush toys are called ぬいぐるみ [nu-ee-goo-roo-mee]. A teddy bear specifically is a 熊のぬいぐるみ [kuma-noh-nuu-ee-goo-roo-mee] meaning "a plush toy in the bear category" or "teddy bear."